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Grow your coaching career

So you can thrive while transforming more lives

So you can thrive while transforming more lives.
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Congratulations, you’re a certified coach! What’s next?

Now that you’ve finished your coaching training, received your certificate and badge, and coached a few pro bono clients (friends and fellow coaches perhaps?)…
You might already be secretly worrying about how to get clients, get your ROI and sustain yourself in this industry. 
And then you realize that there are apparently more coaches than you thought there were, which makes it even harder for you to stand out.
Not to mention, there’s another coach training program that you’re itching to enroll in… again.
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How is your journey shaping up?

You can always go the DIY route and figure it out on your own, armed with how-to’s and videos you can find on Google.
Or you can practice what you preach and seek help so you can move towards your desired coaching career more intentionally without having to go through the common mistakes new coaches experience. 

Does this sound like you?

Do you find yourself asking these questions:
  • How do I get started in my coaching career?
  • How do I now make use of all these skills and knowledge?
  • Where do I find clients?
  • Do I really have to start my own coaching business (I hate marketing!) or is there another path to take?

Don’t worry, I used to wonder about these, too.

But now I’m here to show you how exactly you can start and drive your coaching career.
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Hi, I’m Coach Kurly!

I help leaders and coaches start and drive their careers to the next level.

I went into coaching not knowing anyone in the profession. A lot of times, I was just trying to navigate the dark on my own. 

I did my research and took one course after another–all at my own expense. I was inconsistent in building my coaching business, trying to grasp the complexities of coaching while struggling with my own personal battles.

When I was starting out, I would have benefited a lot from a course like BYCC.
Structured modules, a proven way of sustaining my coaching career, a mentor who understands my unique situation and a community going through the same experience…
BYCC would’ve saved me years of finding my way through the maze.

But since this course didn’t exist back then, I spent the years going through the process of learning, experimenting, failing, picking myself back up, and coming out on the other side with a stronger coaching career.

And now I’m here to show you how to do the same without having to go through the drama of it all.
Coach Kurly Portrait 1

Build Your Coaching Career Coaching and Mentoring Program

The Build Your Coaching Career (BYCC) Coaching and Mentoring Program brings together bits and pieces of what I discovered and learned through the years, in my research, experience, and the courses and consultants I’ve worked with.
I’ll share with you all that I know and am still learning in this evolving world of coaching, because I want you to be able to:
  • Gain clarity and direction in your coaching career and business strategy
  • Be equipped with the foundations of building your practice and your brand
  • Build your pool of ideal clients
  • Get the support you need from fellow thriving coaches
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What’s inside the program

  • 3 tracks packed full of exclusive self-paced and small-group live mentoring sessions
  • A support group of fellow coaches sharing their journey with you
  • Worksheets and resource guides on how to navigate the ins and outs of your coaching business
  • And everything you need to know to finally launch your coaching career and get consistent clients
Register now

Plus this amazing bonus

Get exclusive access to the BYCC Mastermind Community ! This is your opportunity to join your fellow coaches and brainstorm coaching ideas, ask burning questions (i.e. should I offer free sessions or not?), share tools and insights, and discuss strategies on how to thrive as a coach (i.e. marketing, pitch sharing, etc.). Plus, you also get a chance to collaborate and join coaching projects!

Sign up and score this bonus

It’s time to kickstart your coaching career, attract your dream clients and grow your coaching business.

Are you ready to supercharge your coaching journey?

Personal Branding & Niche Track

Create a solid foundation of your coaching or consulting business with a strong personal brand and value proposition. In this track, we’ll create an initial version of your brand write-up that’s ready to use for your website bio or LinkedIn profile.

Starts at Php 17,000+

Learn more

Coaching Business Development Track

With a strong personal brand and value proposition, you’re now ready to create your business model, service/product offering and pricing. In this track, we will translate your value proposition to actual service/product offerings.

Starts at Php 17,000+

Learn more

Basic Marketing & Promotion Track

Ready to launch your programs? In this track, we’ll explore and create a plan so you can position and promote your brand and services, get clients or jobs, and launch your program. 

Starts at Php 8,000+

Learn more

Full Package

Get the Full Package and enjoy these benefits:
 
  • All three tracks described above
  • 1 Final Presentation to the BYCC Community and Feedback Session
  • Membership to the BYCC Community
    • Membership in the BYCC Whatsapp Group
    • Access to previous Mastermind Session recording
    • Invitation to join quarterly Mastermind Sessions
    • Opportunity to collaborate with Coach Kurly and other members on both paid and pro-bono projects

All these for only Php 42,000 (Save Php 3,000)

Register Now!

And because you’ve read this far…
Here’s another bonus:

Discover 10 common pitfalls that slow down your coaching career so you can set sail for a successful launch.

Get your guide here

Are you ready to supercharge your coaching journey?

Best Value

  • All 4 modules (that's a total of 10 hours of small-group mentoring sessions)
  • 1 group consultation session (1 hour)
  • 1 session for final presentation (1 hour)
  • Offline chat / email consults & feeback on your work
  • +Bonus: Access to Mastermind Group for 12 months
Php 24,899 Php 21,899 EARLY BIRD PRICE
Join Now

Bite Size Plan

  • Per session plan
  • Avail each session based on your needs
  • Module 1 is a prerequisite for other modules
Php 6,399
Join Now

Best Value

  • All 4 modules (that's a total of 10 hours of small-group mentoring session)
  • 1 briefing session (1.5 hours)
  • 1 group consultation session (2 hours)
  • 1 session for your final presentation (2 hours)
  • Offline chat / email consults and feedback on your work
  • Approx 13 hours synchronous small group mentoring sessions and 5.5 hours of asynchronous learning
  • BONUS: 12 months access to monthly mastermind peer learning
Php 34,299 Early Bird Price Php 32,299
Join Now

Bite Size Plan

  • Per session plan
  • Avail only the session(s) you need
  • Excludes Group Consultation and Final Presentation
Php 7,499 Early Bird Price Php 6,999
Join Now

Why work with me

  • 17 years of combined corporate & coaching experience
  • Professional Certified Coach (PCC)-credentialed coach by the International Coaching Federation (ICF)
  • Multiple Career-related certifications such as Certified Master in Career Services and Global Career Development Facilitator
  • 600+ coaching hours, not including corporate mentoring experience
  • Coaching professionals from across the globe including Australia, Singapore, Hong Kong, Middle East and the Philippines
  • Facilitated workshops to 1,000+ professionals and students
  • One of LinkedIn's Top Voices globally
  • Top 7 of 100 Most Influential Filipino Women on LinkedIn 2022
  • Top 100 Filipinos on LinkedIn from 2019-2021

What my clients say…

My experience in BYCC has been about discovering myself, the value I can provide and being able to communicate this from the heart. I met new friends who support me on my BYCC journey - because oh this journey is just beginning. I got so much more out of it that the 4 modules!

Anna Ordinario

Shared Leadership Team Coach

Signing up for Kurly's BYCC is one of the smartest investments I've ever made. It not just gives us the nuts and bolts about building a successful coaching career, but it also challenges us to dig deeper into what we are passionate about, clarity on the various ways (not just one!) to brand ourselves, and how we can bring our services into our audience.

Nelson Dy

Effectiveness Coach for Engineers & Tech People

I LOVED the pre-work because it required a lot of self-reflection, and I was able to put the much needed focus on probing inward and answering some very powerful questions. 🙂 The program helped me articulate my ideas in an organized and structured manner.

Ayesa De Guiia

Executive Coach

I attended the 'BYCC' recently, and I must say that it was a life-changing experience for me. The workshop gave me practical tools and strategies to build a coaching career that aligns with my values and aspirations. What I appreciated most was the emphasis on building a personal brand and finding a specific coaching niche. These insights gave me a better understanding of how to stand out in a crowded market and attract clients that are aligned with my values and coaching approach.

Kookie Gagui, ACC

Executive Coach

Organizations I've worked with

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Build Your Coaching Career

Is the course I wish I had back when I was starting.
Build your coaching career foundation and strategy using career coaching tools and transformative coaching techniques
Create a blueprint that reflects your brand and offering through mentoring, consulting and feedback.
Be part of a support group where you can bounce off ideas with fellow coaches through monthly mastermind sessions

Course Modules

Briefing

  • Introduction
  • Getting to Know
  • Goals
  • Logistics

Personal Branding & Niche

  • What makes me unique?
  • How do I stand out?
  • Who do I want to serve and how do I want to serve them?

+ Option to include 1:1 Personal Brand Strategy Session

Business Development

  • What are my offerings?
  • What's my business model?
  • How do I price my services?
  • How do I market?

+ Option to include 1:1 Business Development / Marketing Launch Strategy Session

Marketing Strategy

  • How do I get clients?
  • How do I present my offer?
  • How do I get leads or get hired?

+ Option to include 1:1 Business Development / Marketing Launch Strategy Session

Each participant will be given a chance to present the output from all the previous modules and get feedback from the cohort (and guests!).

Me as a Coach

 

  • Why am I a coach?
  • What are my goals?
  • What matters most to me?
  • What is holding me back?

This is prerequisite for the other modules.

Personal Branding & Niche

 

  • What makes me unique?
  • How do I stand out?
  • Who do I want to serve and how do I want to serve them?

Business Development

 

  • What are my offerings?
  • What's my business model?
  • How do I price my services?
  • How do I market?

Marketing Strategy

 

  • How do I get clients?
  • How do I present my offer?
  • How do I get leads or get hired?
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By the end of the course, you’ll have:

  • The exact knowledge you need to start and sustain your coaching business
  • The confidence to charge what you’re truly worth
  • A personal brand that shows what you stand for
  • The tools you need to attract and work with your dream clients
  • A reliable support group to lean on when you’re feeling lost
I’m in!

Are you ready to supercharge your coaching journey?

Best Value

  • All 4 modules (that's a total of 10 hours of small-group mentoring sessions)
  • 1 group consultation session (1 hour)
  • 1 session for final presentation (1 hour)
  • Offline chat / email consults & feeback on your work
  • +Bonus: Access to Mastermind Group for 12 months
Php 24,899 Php 21,899 EARLY BIRD PRICE
Join Now

Bite Size Plan

  • Per session plan
  • Avail each session based on your needs
  • Module 1 is a prerequisite for other modules
Php 6,399
Join Now

Best Value

  • All 4 modules (that's a total of 10 hours of small-group mentoring session)
  • 1 briefing session (1.5 hours)
  • 1 group consultation session (2 hours)
  • 1 session for your final presentation (2 hours)
  • Offline chat / email consults and feedback on your work
  • Approx 13 hours synchronous small group mentoring sessions and 5.5 hours of asynchronous learning
  • BONUS: 12 months access to monthly mastermind peer learning
Php 34,299 Early Bird Price Php 32,299
Join Now

Bite Size Plan

  • Per session plan
  • Avail only the session(s) you need
  • Excludes Group Consultation and Final Presentation
Php 7,499 Early Bird Price Php 6,999
Join Now

What my clients say…

Coach Kurly's program allowed us to dig deep into who we really are as individuals rather that who we aspire to become. This helped us focus more on what it is we can confidently offer NOW and be true to ourselves and our brand.

Christelle Mendoza

Life Fulfillment Coach

Coach Kurly made it look so simple, giving me the confidence and push to pursue coaching as a career. All her modules are practical and relatable, same with the way she imparts knowledge.

Pat Matti, PCC

Women Empowerment Coach

I love how Kurly generously shared her own experiences to help us in our own coaching careers. I loved hearing the experiences and insights of my cohorts. I loved how everyone was encouraging each other, even pushing me as accountability partners.

Nikka Santos, ACC

Leadership & Career Coach

The program dug into my purpose first and converted it into a clear statement that also helped me sharpen how I viewed myself as a coach. This is something that new coaches can benefit from, especially when they don't know how to begin their journey after coaching school.

Bea Tabuñar

Well-being Coach

Want to know more? Let’s connect!

Sign up to my newsletter to receive news, updates, career inspiration and tips on how you can transform your life and career.

Frequently Asked Questions

The BYCC Mentoring Program consists of self-paced modules, and live small group mentoring sessions where you get a chance to ask questions, share your work and get feedback and tips.

To make sure that we maximize time during our live sessions, pre-work and self-paced modules must be completed before we our live sessions. At the end of track, you’ll take home the following:

  • Track 1 - Draft of your Personal Brand Statement and Niche
  • Track 2 - Draft of your Coaching Career/Business Plan
  • Track 3 - Marketing Strategy

Click on the registration link to view the upcoming schedules. You can also sign up for the wait list and be notified of the next cohort.

You can avail of packages with 1:1 strategy sessions at a special rate. Click on the registration link for details.

You can pay 2 installments when availing the Full Package at regular rate. The first installment (60%) is due upon enrollment and the 2nd installment due before the start of the 2nd track.

It really depends on where you are now in your coaching career. Please send an email to hello@kurlydeguzman.com with your inquiries. 

Kristine “Kurly” de Guzman is a Career and Leadership Coach with over 17 years of experience supporting leaders and professionals build their skills, discover their greatness, and pursue meaningful goals.

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